WeWalk is

revolutionary fitness

app that gamifies fitness and encourages kids to learn about their city.

Issue Area: Health, Food and Exercise

WeWalk CityQuest - How It Works

The Idea

In middle school, I learned about the severity of obesity and diabetes in my city. These diseases are treatable and are often 100% preventable. Yet some kids are predicted to have a life of chronic sickness, and have a life span that’s shorter than their parents’, because of obesity and diabetes. WeWalk wants to be a part of a community-wide solution to motivate young people to get healthy with exercise and diet.

What do people my age love to do? We love to play virtual and real world games, win rewards, and be social. That’s when I came up with WeWalk. WeWalk is a mobile fitness app designed to engage young people in physical exercise, called Quests, with gaming, online and rewards.

There are three types of Quests in WeWalk: WeWalk Quests, CityQuests, and MyQuests. WeWalk Quests are walks (sometimes bike rides) that take place at local parks and cultural sites. Geotracking and geofencing is used to measure distance and ask trivia questions about the sites visited. MyQuests are the easiest and can be done at any time. All you need to do to start the game is turn on the pedometer and start to walk. As you walk you’ll earn points. Simply start, walk and log.

For the MCIC we will only be focused on CityQuest. CityQuest is a centralized digital hub showing all upcoming FREE youth health, wellness and STEM events available in a community. In today’s economy it is getting harder for families to enjoy time together, or for kids to enjoy activities because of time commitments and membership fees. CityQuest will make it easy to find a fun, FREE activity to do with your friends and family. A calendar will list all activities by date and by proximity to your location. The app will have social media features to be able to share your activities and can even have a points component to earn real world and virtual rewards.

WeWalk CityQuest can be a valuable asset in communities where youth obesity and diabetes are a growing problem. It’s a way to get kids focused on fitness by integrating the digital world with our real world communities.

Primary Users

Target participants are young people ages 6 to 14, particularly those in minority and low-income households with a prevalence of obesity and diabetes. Parents, guardians and other family members are invited to join. Mobile app Quests and live events will encourage trying new fitness activities, using facilities like parks, community centers and organizations in one’s neighborhood to build healthy habits.


  • Estrella Hernandez : Chief Inspiration officer & UX/UI
  • Marcos Hernandez : Marketing, Development and Operations

The Other Finalists:

  • BlueLight: Improved mobile 911 that shares your precise location, picture, and medical conditions with dispatch for faster emergency response.
  • bluField, Inc: In danger? Instantly broadcast your exact indoor/outdoor location to 911 using your city’s BTLE beacon network and the tourism app, Stroll.
  • CareIT *: A virtual Doctor's office, a medical services marketplace, your online medical home. The perfect complement to high deductible health insurance policies.
  • Community Health TV*: Video-based healthcare programming that educates and empowers minority audiences.
  • Concrn: the compassionate response network. We connect peer responders to people in need of support.
  • HabitatMap, Inc: AirBeam, a wearable air monitor that maps, graphs & crowdsources your pollution exposures in real-time.
  • Knock Software: building better tools to engage citizen advocates and cities around bike infrastructure. Where, when and why are people riding bikes?
  • Memorandum: intelligent mobile messaging to advance health literacy, patient care and chronic disease management for all populations
  • Walk[YourCity] Park and Walk: Banish parking pains. Enjoy your city on foot. Park-and-walk for a happier, healthier community!
  • WeWalk, Inc: gamifying fitness and encourages kids to learn about their city.

* These two of the finalists were also selected as finalists for funding with our investment partner Jumpstart Foundry.

Ten finalists from across the country!

Cities - Join Us!

Like an idea you see here? Want to deploy it in your city?

  • Pledge $5,000 in payment for a winning technology, if the City chooses to deploy that new technology in its community.
  • Help spread the word about the MCIC opportunity to local entrepreneurial and technology communities (e.g., universities, developer groups, accelerators, co-working offices, startup community, etc.).
  • Serve as a judge to review the submitted idea entries and prototypes.
  • Provide relevant publicly available data to support the development of the technology, if available from the City and State.


  • Work with winner(s) in developing/testing the solution during first year of solution development (if needed).

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